Serato has been the standard digital music interface for nearly 25 years, not only for DJs, but for beat makers and producers. in 2023, Serato Sample released their newest version of the platform. To promote the release, I was assigned to take photos of some of the Serato ambassadors and promoted beat makers. For each of these sessions, I traveled to each of these producer’s studios to take photo of them in their element, using the product, and creating in the ways which they do best.